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Senior PPC Manager

Listed by abra Information Technologies

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Description

abra professional services is seeking a Senior PPC Manager! Job Description: Manage, optimize, and maximize ROI across large-scale campaigns on Facebook, Google, and additional advertising platforms. Set up and manage ongoing campaigns on a high-frequency basis. Analyze performance data and lead a ROAS-driven PPC strategy for sales campaigns. Develop a long-term digital marketing strategy with a strong focus on the customer journey. Work collaboratively with eCommerce Website Managers and Marketing Managers. Lead brand media planning and execution in collaboration with Group Marketing Managers. Requirements: At least 2 years of hands-on PPC management experience across Facebook, Google, and TikTok, with a strong focus on eCommerce and Retail – mandatory . Strong analytical and numerical skills combined with a high level of creativity. Strong strategic thinking and a deep understanding of digital marketing. High ability to learn independently and a passion for new technologies. Strong multitasking, reporting, and analytical skills, with the ability to draw actionable insights from data. Hands-on experience with Google Analytics – mandatory . Experience implementing tracking pixels and automation processes – an advantage .

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