Lead Product Analyst

🌟 Join a Startup That’s Actually Scaling. 📍 Location: North / Center District Why HAAT? HAAT is one of the fastest-growing delivery and quick commerce tech companies in the region. We started in peripheral cities, solving real-world complexity—from informal addresses and cash-heavy markets to fragmented courier networks—and turned it into a scalable logistics engine. Today, we operate across 40+ cities, expanding beyond restaurants into grocery, retail, digital, and fintech services. The Role: Lead Product Analyst We’re looking for a Lead Product Analyst to lead product analytics across HAAT and architect the measurement strategy behind our multi-sided marketplace. This is a player-coach role. You’ll lead, coach, hire, and develop analysts across our product domains—while staying hands-on with the data yourself. Your mission: Find the questions nobody has asked. Turn complex data into clear decisions. Build the analytics team and foundations that help HAAT scale. What You’ll Be Doing: • Proactively explore the data, uncover opportunities, and quantify their potential impact. • Own and evolve HAAT’s measurement strategy, core metrics, and data definitions. • Lead experimentation end to end—from baselining and sizing to defining primary metrics and interpreting results quickly. • Turn ambiguous business questions into clear, actionable insights across consumer, courier, merchant, and operations domains. • Build the tools, frameworks, and reports that enable teams to make evidence-based decisions. • Lead, hire, coach, and develop analysts while remaining deeply hands-on with the data. What You Bring to the Table: • 5+ years of experience in product analytics. • Expert-level SQL skills and a proven ability to translate ambiguous business questions into actionable insights. • Hands-on experience with mobile analytics, instrumentation, cohorting, and troubleshooting common SDK data challenges. • End-to-end ownership of event taxonomies using tools such as Mixpanel or Amplitude—from schema design through governance. • A strong track record of designing, sizing, and interpreting A/B tests, including inconclusive results. • Experience hiring, managing, and coaching analysts to improve performance and support career growth. • Practical experience integrating AI, LLMs, and automation into analytics workflows to improve speed and efficiency. • A hands-on mindset—you enjoy leading people, but you still want to query, investigate, and solve problems yourself. 🎁 What’s in It for You: • Shape the measurement strategy of a fast-scaling, multi-sided marketplace. • Influence decisions across product, operations, commercial, and leadership teams. • Build and develop a high-impact product analytics function. • Work on complex challenges spanning consumers, couriers, merchants, and operations. • Join a culture that values evidence, fast validation, and proactive discovery. Show more Show less