Data Analyst-Commercial analytics

Keshet Media Group is looking for an experienced Senior Data Analyst to join our Commercial Division and build a new role that will play a key part in strengthening our analytical capabilities. This role requires a strong combination of technical expertise and a business-oriented mindset, with the ability to lead data-driven decision-making across the domain. The position involves working independently while driving analytical initiatives, alongside close collaboration with commercial, product, finance, BI, and data teams. Role Description: • Measure and analyze media commercial activity, including traffic, inventory, pricing, demand, product performance, and monetization opportunities • Create reports, dashboards, and analyses that provide a clear and comprehensive business view Identify trends, generate insights, and propose strategic recommendations to support business decisions • Translate complex business questions into clear, actionable data insights • Define analytical and technical requirements in collaboration with internal stakeholders • Improve workflows and analytical processes to enhance business and operational performance • Work closely with commercial, product, finance, BI, data, and other cross-functional teams • Support optimization decisions around inventory utilization, product prioritization, and commercial potential Requirements: • Minimum of 3 years of experience as a Data Analyst or in a similar analytical role • Strong SQL proficiency • Strong analytical skills and ability to translate data into business insights • Experience creating reports, dashboards, and business analyses • Familiarity with visualization tools such as Tableau, Looker, Power BI, or similar platforms – advantage • Strong business orientation and ability to work with both business and technical stakeholders • Excellent communication and teamwork skills • Proactive, independent, and able to drive processes in an evolving analytical environment